BUILD A MAILING LIST AND MARKET TO THEM REGULARLY.
Email marketing is a powerful and an accelerating promotional channel. Even with all the competition from video streaming online, pop-up ads on websites, memes, GIFs, and automated chatbots, email marketing is alive and well. Powerhouse Group can help you build your email lists or take better advantage of the lists you already have. We do so by making sure your email marketing campaigns are designed to be consistent with your company branding and messaging styles.
We offer a unique strategy to improve sales, introduce products or campaigns, promote brands, and strengthen customer relationships. Email marketing builds customer communication and creates opportunities through
• Auto Responder
• High volume marketing campaigns
• Return on investment (ROI)
Drive more sales in less time with effective email campaigns to find new customers, transform your audience into clients, and open doors from buyer to avid fans. Client retention and engagement features include
• Timely new subscriber welcome email
• Contact click trigger email series
• Segment contacts
• List-building strategies
Subject line counts the purpose is for the recipient to open the message. A powerful subject line attracts your target audience. Techniques include urgency, curiosity, free stuff, relevance and timeliness, fun and wit, and personalization. In addition, add the use of auto resend of your message to non-openers.
Content and design studies demonstrate that people prefer content that is easy to read, visually appealing, and to the point. Hence, we keep it clean and simple. The emails compliment your business branding with the proper mix of colors, photographs, graphical images, and content.
Email management tools control and administer bounces, inactive email updates, unsubscribes. Advanced techniques include Salesforce, Excel, Outlook contact list uploads, list building, Facebook social media contacts, website links, tracking, and more.
Why trust the Powerhouse Group?
Email marketing that encompasses consumer perception and an effective strategy continues to bring site visitors, engages your target market, and builds strong customer relationships. We utilize industry best practices for each and every campaign.